5 Myths About Stock Footage

5 Myths About Stock Footage

Stock footage has seen a meteoric rise in reputation up to now 10 years. The reasons for this are many and diverse, for instance the explosion in net video, advancements in camera technology and an increase in stock video publishers. As with anything that enjoys a sudden rise in recognition, there will probably be skeptics and critics ready in the wings to give attention to the negatives. This has given rise to a number of myths and misconceptions about the trade - lets take a look at just a number of the most common misunderstandings.

It's Costly

This is among the more widespread misconceptions in terms of b-roll, and this will not be fully unjust. In the early days, stock footage was truly fairly costly as a result of high value of camera tools and distribution - however with know-how advancements and higher internet speeds (at a lower rate) the value of stock footage has dropped dramatically. This is after all sensible for the buyer, however not so sensible for the videographers shooting and promoting it. There are now even websites that provide completely free stock footage; it just goes to show you don't at all times get what you pay for, you can get so much more!

It's Low Quality

This could not be further from the truth. The stock footage trade is one of the best on-line industries, and this has compelled producers to increase standards throughout the board. This coupled with the fact that camera expertise has improved dramatically, signifies that it is now simpler than ever to acquire broadsolid high quality video clips, typically at a fraction of the price of shooting it yourself.

Purchasers Hate It

I typically hear from other filmmakers "we can't use stock footage, because if our shopper discovered they'd kill us!" Unless the consumer has paid for a customized and distinctive film service, then 9 occasions out of ten they are not going to be frightened about a couple of stock clips showing in their video. With our production firm, our clients usually count on us to include some form of adobe stock footage media, whether it is in the form of footage, images, music, whatever. The fact is that stock footage can really improve the general manufacturing value of your video, which can solely be an excellent thing. It also saves you a heap of time, however do not tell your client that!

It is Tacky

Okay, I admit it, there are some fairly rattling cheesy stock video clips on the market, but do not let your expertise of some clips tarnish your overall opinion of a complete industry. Most cheesy clips include are a results of poor directing, and poor acting. There are some really high high quality clips out there that convey messages effectively and aren't cheesy; you just should do some digging in the proper places.

I May Get Sued!

This is a typical one which arises from a misunderstanding of stock footage licensing. There are numerous licenses out there that every one serve different functions; some internetsites even set their own licensing terms for their publishers. On the entire, stock footage distributors are excellent at displaying the license terms on the clip download pages, or in their terms and conditions. Bear in mind to acquire actor launch varieties for any clips involving people.